---
title: "LinkedIn Sales Navigator vs Sales Insights: Which is Best?"
description: "Struggling to choose LinkedIn Sales Navigator vs Sales Insights? Discover which tool boosts your sales strategy and lead generation today!"
canonical: "https://pipecorn.com/sales-navigator/vs-salesinsights"
---
# LinkedIn Sales Navigator vs Sales Insights: Which is Best?

> Struggling to choose LinkedIn Sales Navigator vs Sales Insights? Discover which tool boosts your sales strategy and lead generation today!

Source: https://pipecorn.com/sales-navigator/vs-salesinsights

On this page
1. [01What is the difference between Sales Navigator and Sales Insights?](https://pipecorn.com/#what-is-the-difference-between-sales-navigator-and-sales-insights)
2. [02How does Sales Navigator help sales professionals?](https://pipecorn.com/#how-does-sales-navigator-help-sales-professionals)
3. [03What features does LinkedIn Sales Insights offer?](https://pipecorn.com/#what-features-does-linkedin-sales-insights-offer)
4. [04Is LinkedIn Sales Insights still available?](https://pipecorn.com/#is-linkedin-sales-insights-still-available)
5. [05How to use LinkedIn Sales Navigator effectively?](https://pipecorn.com/#how-to-use-linkedin-sales-navigator-effectively)
6. [06What are the benefits of using Sales Navigator?](https://pipecorn.com/#what-are-the-benefits-of-using-sales-navigator)
7. [07Can Sales Navigator integrate with CRM software?](https://pipecorn.com/#can-sales-navigator-integrate-with-crm-software)

Hey there! Struggling to choose between **LinkedIn Sales Navigator** and **Sales Insights**? You're not alone. Many **sales professionals** and **sales teams** are trying to figure out which platform fits their **sales strategy** best in this ever-changing market.

This article is here to help you:

* Understand the key differences between these two **sales** tools
* Discover how each can boost your **lead generation** efforts
* Decide which aligns with your evolving **sales operations**

Let's dive right in and clear up the confusion!

## What is the difference between Sales Navigator and Sales Insights?

First things first: what's the big difference between **Sales Navigator** and **Sales Insights**? Both are offerings from **LinkedIn**, but they serve different purposes in the realm of **sales**.

**Sales Navigator** is a dynamic **platform** designed for **lead generation** and **prospecting**. It's packed with features like **advanced search/filters**, allowing **sales professionals** to find and engage with potential **leads** and **accounts**. This tool changes how you approach **prospecting** by providing real-time **data** and insights on your target **audiance**.

On the flip side, **Sales Insights** is an **analytics platform** that offers a macro view for your **sales operations**. It provides valuable **insights** into market dynamics, helping teams make informed decisions and change their strategies based on real-time **data**. It's all about understanding trends and transforming your approach to the market.

> Pro Tip: If you need to change your market understanding and focus on strategic planning, Sales Insights is your go-to. For hands-on lead generation and direct outreach, Sales Navigator changes the game.

The key difference lies in their focus: **Sales Navigator** enhances direct **prospecting** efforts, while **Sales Insights** empowers your organization with market-level **insights** to shape your overall **sales strategy**.

## How does Sales Navigator help sales professionals?

**Sales Navigator** is a powerful tool that changes how **sales professionals** operate. Here's how it boosts your efforts:

* **Advanced Search/Filters**: Use detailed criteria to find the right **leads** and **accounts**.
* **Lead Recommendations**: Get personalized suggestions to change up your target list.
* **InMail Messages**: Reach out directly to prospects, changing the way you connect.
* **CRM Integration**: Sync with your **CRM software** to keep **contact data** updated.
* **Real-Time Data**: Stay informed about **changes** in your prospects' profiles.

By leveraging these features, your **sales team** can focus on high-quality **lead generation** and change their approach to build stronger relationships.

> Pro Tip: Use the Advanced Filtering to zero in on prospects ready to make a change, increasing your chances of success.

Plus, integrating tools like **Pipecorn** can further enhance your prospecting efforts. Check out this [linkedin sales navigator scraper chrome extension](https://pipecorn.com/) for a seamless experience.

## What features does LinkedIn Sales Insights offer?

**Sales Insights** provides your organization with deep **insights** into market trends and company dynamics:

* **Market Mapping**: Understand the market landscape and identify where to change your focus.
* **Data Enrichment**: Enhance your existing **data** with comprehensive company information.
* **Real-Time Data**: Stay updated on industry **changes** to adapt your strategies.
* **Analytics Platform**: Access valuable **insights** to inform decision-making.

It's all about giving your **sales operations** the power to make strategic **changes** based on solid **insights**.

> Pro Tip: Use Sales Insights to identify whitespace opportunities and change your approach to untapped markets.

## Is LinkedIn Sales Insights still available?

Wondering if **LinkedIn Sales Insights** is still around? As of December 2023, **LinkedIn** has decided to discontinue **Sales Insights**. After careful consideration, they chose to focus on enhancing **Sales Navigator** and other core **products**. This change means **sales teams** need to adapt and find new ways to gain valuable **insights**.

Don't worry, though. There are alternatives out there. Tools like **Pipecorn** can fill the gap by offering similar **insights** to help you adapt to this change.

## How to use LinkedIn Sales Navigator effectively?

Maximizing **Sales Navigator** involves leveraging its features to change your outreach game:

* **Advanced Search/Filters**: Customize your searches to find the perfect **leads**.
* **Lead Recommendations**: Let the platform suggest new prospects as your focus changes.
* **CRM Integration**: Keep your **contact data** synchronized across platforms.
* **InMail Messages**: Reach out directly and change how you engage prospects.
* **Real-Time Updates**: Stay informed on profile **changes** to personalize your approach.

Remember, the key is to adapt and change your strategies based on the **insights** you gather.

> Pro Tip: Regularly update your saved searches to reflect any market changes and keep your pipeline fresh.

## What are the benefits of using Sales Navigator?

Why should you consider **Sales Navigator**? Here are some benefits that can change your sales game:

| Feature                  | Benefit                                  |
| ------------------------ | ---------------------------------------- |
| **Advanced Filtering**   | Target the right **leads** efficiently   |
| **Lead Recommendations** | Discover new prospects as markets change |
| **CRM Integration**      | Keep **contact data** up-to-date         |
| **InMail Messages**      | Engage directly with prospects           |

These features empower **sales professionals** to change their approach, focus on high-impact activities, and drive better results.

> Pro Tip: Use the platform's analytics to gain insights on what's working and where you need to change tactics.

## Can Sales Navigator integrate with CRM software?

Absolutely! **Sales Navigator** integrates seamlessly with **CRM software** like Salesforce and Microsoft Dynamics. This integration changes the way your **sales team** works by:

* **Syncing Contact Data**: Keep your **accounts** and **leads** updated automatically.
* **Data Enrichment**: Enhance CRM records with **LinkedIn** **data**.
* **Streamlining Sales Operations**: Reduce manual entry and focus on selling.

This means your team can adapt quickly to any **changes** in prospect information, making your **sales operations** more efficient.

> Pro Tip: Regular CRM integration ensures your team's strategies are based on the most current insights, allowing you to change tactics as needed.

Looking for more options? Explore [alternatives to LinkedIn Sales Navigator](https://pipecorn.com/sales-navigator/alternatives/) that could offer the **insights** you need to stay ahead of market **changes**.

Integration is key to transforming your **sales strategy** and adapting to an ever-changing market landscape.

Written by**Nicolas Fernandez-Le Follic**Co-founder & CMO, Pipecorn

Building Pipecorn. Previously scaled outbound at three SaaS companies. Writes about waterfall enrichment, signal-based selling, and the boring infrastructure that makes pipeline boring.

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