--- title: "Nodale case study: AI Sales Agents outbound · Pipecorn" description: "How a six-person AI startup runs its prospect research through an AI assistant on Pipecorn data, and sends it straight to HubSpot." canonical: "https://pipecorn.com/usecase/nodale" --- # Nodale case study: AI Sales Agents outbound > How a six-person AI startup runs its prospect research through an AI assistant on Pipecorn data, and sends it straight to HubSpot. Source: https://pipecorn.com/usecase/nodale [All case studies](https://pipecorn.com/usecase)Nodale ![](https://www.google.com/s2/favicons?domain=nodale.ai&sz=128) Nodale's founders research accounts by API, enrich contacts through Pipecorn's MCP, and hand HubSpot-ready lists to two SDRs. ![](https://pipecorn.com/assets/bastien-nodale.webp)[Bastien Izzo](https://www.linkedin.com/in/bastienizzo)Co-founder & CEO, Nodale Industry AI Sales Agents: inbound qualification and live demos HQ Paris, France (Station F) Size 2–10 Website [nodale.ai ↗](https://nodale.ai/) What we did 0.0%Email found, 1,324 contacts 0%Mobile found, 1,087 contacts 0Pipecorn MCP calls, first month The company ## What Nodale _does._ ![Nodale's homepage: Transformez l'inbound en revenus](https://pipecorn.com/assets/usecases/site-nodale.webp) nodale.ai: AI agents that qualify website visitors and give them a tailored demo, 24/7, in any language. The problem ## Where Nodale _got stuck._ * Nodale sells an AI agent that talks to every visitor on a B2B website. It qualifies them, answers their questions and builds a personalized demo on the spot, then hands the sales team what it learned. * The team is six people. Two of them are SDRs, and nobody does ops full time. * An SDR can only work an account once it has a named decision maker with an email and a mobile, and the account has to be worth the call. Headcount, hiring and the tools a company already runs decide that. The solution ## How Pipecorn _solved it._ Antoine signed up on 14 July, installed the Chrome extension a minute later and bought the Grow plan three minutes after that, without talking to anyone at Pipecorn. He used the API to read tech stack, headcount and hiring on target accounts, built six Sales Navigator company lists and imported 3,246 leads. On 1 October Bastien joined. He connected HubSpot the same day, invited the two SDRs with a credit limit each, and moved the company to the Scale plan on 6 October. Since then most of the enrichment runs through Pipecorn's MCP. Bastien asks his AI assistant for a segment, and it runs the search and the bulk enrichment, and the contacts land in HubSpot. * Account research by API: 1,582 tech-stack, 1,565 headcount and 435 hiring lookups. * Bulk enrichment through the MCP: 12 email jobs and 10 phone jobs. * HubSpot push: 135 enriched leads sent on the day the SDR seats opened. * SDRs work from the Chrome extension on LinkedIn, inside a credit limit set per person. How the team operates ## One founder builds the lists with an AI assistant, two SDRs call them. Bastien asks his AI assistant for a segment. Pipecorn's MCP runs the company and lead search, then the waterfall finds an email and a mobile for each contact. The result goes to HubSpot, where the two SDRs pick it up. ![](https://pipecorn.com/assets/bastien-nodale.webp)Co-founder & CEOBastien IzzoRuns search and bulk enrichment through Pipecorn's MCP, and set up HubSpot and the SDR seats on day one. Pipecorn Waterfall92.5% of contacts came back with an email, 91% with a mobile Sales teamSDRsWork the HubSpot lists and look up anyone new from the Chrome extension on LinkedIn, inside their own credit limit. Use cases ## 3 ways Nodale uses Pipecorn. 1. 01 ### The team scores accounts by API before anyone calls Antoine's integration called Pipecorn 3,638 times between July and October, mostly to read what each target company runs, how its headcount moves and whether it is hiring. 2. 02 ### Bastien enriches lists by asking an AI assistant With Pipecorn's MCP connected to his AI assistant, Bastien describes the people he wants and the assistant runs the search, the persona filter and the waterfall. In October that came to 1,225 emails found on 1,324 contacts and 989 mobiles on 1,087. 3. 03 ### SDRs get seats with a credit limit each Bastien invited both SDRs on 6 October and set how many credits each can spend. Their enrichments go to HubSpot through the native connection, so nobody exports a CSV. ## More customer stories [Case studyUber“15% of our new pipeline last quarter came from new hires. We wouldn't have spotted them without Pipecorn.”Baptiste, Sales Manager, Uber](https://pipecorn.com/usecase/uber)[Case studyWeYou Group“We replaced Evaboot with Pipecorn and plugged it straight into our CRM via API. Email enrichment doubled, we started cold calling for the first time, and every SDR went from 10 to 15 meetings a week. Across 35 SDRs, that's a different business.”Alexis Gadrat, Head of Sales, WeYou Group](https://pipecorn.com/usecase/weyou-group)[Case studyYousign“We replaced Evaboot, BetterContact, and our custom glue with Pipecorn's API inside Clay. Email and phone enrichment went from 55% to 85%, our tooling cost halved, and every account now lands in Salesforce with 3 verified contacts even when the buyer's title is something nobody else would think to search for. That's what unlocked the team.”Paul de Framond, Senior Growth Outbound, Yousign](https://pipecorn.com/usecase/yousign)[Case studyQevlar AI“From cold lists to 50+ Enterprise meetings a month without adding a single SDR.”Thomas Bartelt, Go-to-Market Engineer, Qevlar AI](https://pipecorn.com/usecase/qevlar-ai)[Case studyScalefast“We catch a new hire on day 1 Clay would surface them 3 to 6 months in. That gap is the whole game.”Alex Jaglale, Founder, Scalefast](https://pipecorn.com/usecase/scalefast)[Case studyBonx“We didn't replace Clay we filled the gap Clay couldn't. Pipecorn found the Italian manufacturers Clay didn't index, and gave us phone numbers that actually rang. That's how we booked +6 meetings per rep in a market we couldn't crack before.”Malo Brinquin, GTM Engineer, Bonx](https://pipecorn.com/usecase/bonx) [View all customers →](https://pipecorn.com/usecase) See it for yourself Want the same playbook Nodale uses? Book a 20-minute demo with Pipecorn. [Book a demo →](https://zcal.co/t/pipecorn/discovery)